B4P Program In Business Education And Its Spiritual Presuppositions

Abstract

The purpose of this paper is to shed light on the vision of B4P (Business for Peace) that management education can aim for within the new stakeholder management paradigm, and to explore the possibility that business schools in East Asia can lead the new paradigm of Responsible Management Education by developing and researching meaningful B4P business cases in the region based on the traditional philosophy of the Eastern world. It first introduces the framework of a basic understanding of the Business for Peace (B4P) through the system approach of management and explains the meaning of the spiritual dimension in management education for B4P from the perspective of Pope Francis’ “ecological conversion”. The paper then examines the opportunities and challenges of B4P paradigm in Asia by introducing the cases of the Kaesong Industrial Complex in Korea and the Greater Bay Area Initiative in China. Finally, the paper concludes with the vision of a model of a flourishing business for peace and prosperity for Asia and beyond.